Basil Chidiebere

Project Description

The Brand Co (TBC) is an online marketing agency that helps founders, brands, and creators grow their businesses through personal branding, social media management, brand strategy, and campaign creation.

As a Creative Graphic Designer at TBC, I was responsible for social media graphics design for both the agency and its clients, as well as logo design and branding for client businesses. My role required a keen attention to detail to ensure that every visual aligned with brand guidelines and effectively communicated key messages. Collaborating closely with the social media manager, copywriter, video editor, and founders, I worked as a team player, ensuring that the visuals complemented content strategy and video assets for a cohesive brand experience.

By combining creativity with strategic design, I helped businesses strengthen their online presence and improve engagement. Below are two notable clients I worked with:

Per Annum

Per Annum is a premier alternative fixed investment platform in India, offering high-yield investment opportunities. My meticulous approach to design ensured that every carousel post and reel cover was not only visually appealing but also clearly communicated complex financial concepts in an easy-to-understand manner. By maintaining brand consistency, I helped enhance audience trust and engagement, making investment opportunities more accessible to their target market.

WishFit

WishFit is a fitness and wellness brand specializing in product-based offerings. I collaborated with the team to create compelling graphics, including carousels, single posts, and reel covers, which helped improve the brand’s online visibility and customer interaction. My ability to pay close attention to brand identity allowed me to refine their color palette and typography, ensuring a unique and recognizable brand presence that set them apart from competitors. The designs contributed to increased audience engagement and a stronger brand recall.

Through a blend of creativity, teamwork, and attention to detail, I played a key role in elevating the digital presence of both the agency and its clients, delivering impactful designs that resonated with their audiences.